Lifetime opportunities occur anytime, also at a birthday party.
Martin Lorentzon needed help with PR at his music project when he met Sophia Bendz. It was 2006 and Spotify was just a few months old.
When she joined the startup her business card stated “marketing and communication” (Your First Million). She effectively became that department from early 2007 until 2014, from its launch to the 10 million subscribers milestone.

She then moved on to working at Atomico, after meeting with Niklas Zennström. With previous angel investing experience, she took the role of executive in residence and pioneered Atomico’s Angel Program, which now just launched its third cohort. 

After 2 years as Partner at Atomico, she joined Cherry Ventures to focus on her passion for early stage investments and B2C ventures (TechCrunch).

THE TAKEAWAY
She once said about the tech community: “I was born in one of the most equal countries in the world. I understand it’s different depending on your background. One thing that I love about the tech community is that it’s very open. I think we understand that, in order to create the best products we need diversity and we need to have teams that are representing different cultures and regions.”